COACHING

What if you could hit your goals faster?

€997/m
bi-monthly calls

Accelerate traction, align your team, hit the growth stage

Growth Leap Coaching

To get unstuck or bring your business to the next level, you sometimes need a pair of fresh eyes.

It's ok to ask for help.

Especially if it can shorten your path to more customers, revenues, and calmer growth.

Here's what you can expect to learn in this course:

  • 📈 45-minute bi-monthly coaching calls with an initial 60 minute kick-off call.
  • 🔍 Customized action plan with weekly focus and tasks
  • 𝌭 Shared Dashboard with your Coach to track goals, progress, and next steps.
  • 🎯 Weekly recap with 1-2 priorities, key learnings, potential pitfalls.
  • 🎁 BONUS: Full access to one Online Course

HOW DOES IT WORK

Coaching focused on results

We designed our coaching program to get you results, not spend time chatting on a call. That's why it comes with action plans, tools, and years of experience.

Monthly Calls

We work together to understand your challenges, find solutions, and equip you to reach your goals

Action Plan

To help you hit your targets, we jointly develop a customized action plan with weekly focus and tasks

Proven Tools

We teach you and guide you in implementing tested tools to improve your business and your life right away.

Relevant Content

You get access to some of our exclusive online course content based on your needs and current priorities.

Here are some of the problems we can help you solve

  • Scaling a.k.a. managing growth
  • Prioritizing effectively new products & features
  • Using growth levers to grow your startup (e.g. acquisition, monetization, retention)
  • Using OKRs to align your team
  • Implementing communication tools and rhythm to keep the team on the same page
  • How to expand into new markets
  • Setting up a growth experimentation system to drive consistent revenue

IS COACHING WORTH IT?

What you expect to get out of coaching

Prioritization

What to focus on now or build next? Which customer segments to serve? We help you build a sustainable growth system for your startup.

Structured Growth

New team members, unhappy clients, paperwork. Building a startup is messy. We help you design a startup that works like clockwork.

Aligned Team

When you join the course, you also join the community. You will be able to ask questions, learn from other students, and benefit from their ideas and examples.

HOW DOES IT WORK

Here is how we work together

You want waste hours of your week chit chatting with us on a call. We are here to help you prioritize, solve problems, and equip you with a remarkable toolbox. Our program is action-oriented and tailored to your unique needs.

🚨 Tackle and solve your unique problems
🏂 Hands-on monthly calls
🛠️ Amazing toolbox
🖥️ Shared dashboard
🎯 Weekly recap with priorities, key learnings, pitfalls
🎁 Relevant on-demand content for your own development

ABOUT YOUR INSTRUCTOR

Get growth tools, models, and tactics we've refined over more than a decade

Hi, I'm Michel,

I'm currently Global Managing Director at plista, a global adtech company, and Strategic Advisor at Stun and Awe, a growth marketing and product design company.

What have I done:

  • Launched multi-million-dollar tech products
  • Led and managed international teams with 5 to 200 people
  • Done business in 15+ markets, including market launches generating >$20M
  • Helped 50+ startups and scaleups expand into new markets, validate product ideas, and design scalable operations
  • Develop product strategies leading to a 40%-50% margin improvement
  • Former Management Consultant at PwC

Why teaching:

I've always been a teacher. I taught at a university in China and coached 1,000s of students on their career, skill development, and business ideas. I continue to advise startups on their strategies and growth plans. I truly enjoy seeing people grow and reach their goals.

I'm currently a mentor at:

  • APX, accelerator from Axel Springer & Porsche
  • Greentech Alliance

TARGET COACHEE

Is coaching right for you?

Designed for startup founders, entrepreneurs, or team leaders.

This program is NOT for you if…

❌ You want to do everything by yourself.

❌ You don't value external expertise and experience.

❌ You are only looking for a list of tactics.

❌ You are not willing to do some introspection and work on yourself.

This program is FOR YOU if…

✅ You’re a startup founder, entrepreneur, or team leader wanting to acquire skills that will advance your team or business.

✅ You're ready to accelerate your growth and absorb the experience and insights of experienced people.

✅ Your business offers digital products, experience, or SaaS.

✅ You want to put into practice what you learn because you know it is the only way successful people get results in real life.

✅ You’re looking for a structured learning process and content in addition to tools that you can start using right away in your daily work.

Who is this for?

Startup Founders

Entrepreneurs

Team Leads

Our Alumni work here

Join coaching program

We’ll give you a practical toolkit to help you apply what you’ve learned.

Growth Leap Coaching
997/month
  • ✔ 45-min. bi-monthly calls
  • ✔ Customized action plan
  • ✔ Action-focused recommendations
  • ✔ Shared dashboard
  • ✔ Weekly recap
  • ✔ Relevant on-demand content
ACCELERATE GROWTH

Need assistance? Speak to a coaching advisor

30-Day Money-Back Guarantee

In the unlikely event that you’re not satisfy with our program, just email hello@stunandawe.com before:

  • you reach the 30-day period after your purchase.

We’ll quickly and promptly refund your entire payment.

Join others who have accelerated their growth

“I really like how intuitive the SPES model is and how it can be implemented almost instantly in a startup.”

Tilman Kemper
Head of Venture Development | APX

“Michel’s experience in running a company was clear from the first minutes we spoke. Within weeks he helped me prioritize focus on the most important work, delegate, and taught me a full framework to switch from managing tasks to managing my company. Highly recommended!”

Thién D. Nguyen
Founder and CEO | spreekit

"Michel is a solid experienced sounding board and helps me cut through the noise. The tools helped me stay on track and measure whether I am hitting the company's strategic goals or not. It helped me get clarity."

Sallyann Della Casa
Founder & CEO | GLEAC

"Exactly what founders need. Most comprehensive course out there, liked it fully! The best part is that it includes frameworks and templates. It's super useful!"

Megesh Vaidun
Startup Founder | theflew.io

"Michel really knows how to help you focus and act on your top priorities. He's action-oriented and draws on a really diverse business expertise to help you challenge your assumptions on what is the most impactful thing to work on."

Nadim Choucair
Founder | 2030 Cabinet

“The course helped me get a practical feel for the importance of idea validation and assumption management with concrete test examples and methodologies. It’s critical to get a good foundation by learning to master proven growth and product strategies.

Felipe Gómez de Larrain
Founder | Jacaré, Investor Impact
FAQS

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ENQUIRIES

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Coaching for Tech Startups